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Friday, September 2, 2011

Using Your Blog for SEO

When I started this Blogger blog, the address was Now the address is That might not seem like such a big deal, but actually it’s quite important.

By making this change, search engines see this blog as part of and gets all the SEO (Search Engine Optimization) benefits.

So, if your blog looks like:,, or
you aren’t realizing the potential SEO benefits your blog should provide. Your blogging service (blogger, wordpress or typepad in the above examples) are getting those SEO benefits for your work. Your blog might be showing up in the search engines, but it is actually competing for that position with your primary site.

If you are blogging through a service, you should set up a subdomain or CNAME for your blog, so it looks like: (or or ... you get the idea)

Setting up a subdomain or CNAME is not difficult, but if you’ve never done it before, the service that provides your blog (blogger, wordpress, typepad, etc.) and the company at which your domain is registered (Network Solutions, HostGator, GoDaddy, 1and1, etc.) can walk you through it.

If, even with the help of your current providers, this task takes you too far out of your tech comfort zone, contact a web hosting consultant and pay them to help you. It shouldn’t take much time, so the cost should be low ... consider it an investment in improving your search engine results.

NOTE: Setting up subdomains, CNAMEs, etc. is easiest if you use a hosting service that provides a C-Panel. I use HostGator and am very satisfied. In fact, one of their customer service people helped me set up Check out HostGator:, and if you use this link, I’ll make a commission if you sign up (thanks, your support is appreciated and even though I make a little something, you don’t pay any more than if you’d just gone to ... it’s good for both of us). Alternatives include 1and1, GoDaddy, PageSecure, JustHost, HostMonster ... search “web hosting services” for more.

ANOTHER NOTE: Don’t have a domain name? Let me suggest NameCheap. I’ve had such good luck there that I recommend it and get a commission if you sign up from my link: Alternatives include,, Network Solutions, Tucows ... search “domain name providers” for more.

ANOTHER NOTE: If you are considering starting a blog but are concerned about the tech requirements, the expense and the time commitment; at we offer a product that will show you how to set up a free blog in about 10-minutes and then update your blog with great content with a commitment of just 10-minutes a week. Check it out:

YET ANOTHER NOTE: I promise, this is the last. FastForwardIncome is a Blogger blog. If you have a Blogger blog (full instructions on setting up your own Blogger blog is included with and want to change the url address to your own domain name, here’s what you do:

1. First Go to your domain name provider's site (not Blogger, but
Network Solutions, HostGator, GoDaddy, 1and1 - i.e. your domain name registrar or domain name hosting service, from whom you bought your domain name); log in and create a CNAME record in DNS settings for your Blogger Blog (e.g., or and point it to – your domain name provider should be able to provide instructions

2. Go to and Sign in to your Blogger Account.

3. Click on the Settings Tab of your Blogger Blog

4. Now click on the Publishing Tab

5. Now click on the
Switch To Advanced Settings.

6. Add your custom domain (e.g., or for your blogger blog in Your Domain Section.

7. Verify the Captcha and Click on SAVE SETTINGS button to save your blog settings.

8. That's it; your Blogger blog now has a custom URL.

1 comment:

Jersy Louis said...

Hi to all,The info in the blog is very informative and effective one.Keep good work in the blog.

seo z├╝rich

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